Created on 11 May, 2022 | Link in Bio Tools - Reviews and Comparisons | 7,429 views | 3 minutes read

In this article, we will be comparing two of the popular bio link tools used today; Linktree and Carrd.

A bio-link page is an essential tool for any social media user and helps you stay organized while allowing your followers to connect easily with your different profiles.

In this article, we will be comparing the bio-link tools Linktree and Carrd, while offering an alternative option, Mainpage.me.

Overall Winner: Mainpage.me

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What is Linktree and Carrd?

Linktree

Linktree was started by brothers Alex and Anthony Zaccaria and their business partner Nick Humphrey. They wished to create a tool, which focuses on providing one key function, to display links in your social media bio.

Carrd

Carrd was a project started by a web designer named AJ, who wished to create an easy-to-use website builder where users could create simple one-page profiles and portfolios.

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The MAJOR difference between these 2 Tools

Linktree offers premade templates and customization of things like buttons and fonts, but its main focus and function is to display links in your social media bio.

Carrd is a more customizable option to Linktree and allows its users to display photos, create portfolios, and have more control over the design of their one-page profile.

Now, let’s get into the details of these two tools and see what they offer and at what price point. 

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The Features and Pricing Plans

What Linktree Offers

Linktree offers 3 paid plans to choose from. You can opt to use the Free, Starter, Pro, or Premium plan with monthly payments.

FREE Features:

• Allows for unlimited links on your Linktree


• Analytics (how many times people click your links)


• Offers a selection of basic themes to build from


• Allows you to collect payments directly from Linktree


• The option to add a profile image and/or video content

Additional PAID Features:

• Advanced customization


• Link Scheduling and Priority Links


• The option to collect visitor’s emails and phone numbers


• Advanced Analytics


• More integration options with other tools

Carrd Plans

Carrd offers 3 monthly payment plans to choose from. You can choose between the Pro Lite, Pro Standard, and Pro Plus plans 

FREE Features:

• 3 sites


• Basic Templates and customization


• Standard images


• Integration with some third-party tools


• 100 element limit per site


• Carrd Branding

PAID Features:

• Option to create more sites


• Integration with additional tools and widgets


• Google analytics and contact or sign-up forms


• Removal of Carrd branding

The Pros and Cons of BOTH Tools

LinkTree:

Pros:

• It will easily display links


• It is easy to track how many people are visiting each link

Cons:

• The free plan is very limited in customization and analytics


• The pain plans are expensive


• There is no Shopify integration

Carrd

Pros:

• It’s highly customizable and offers lots of design flexibility


• It’s great for a simple one-page website or portfolio

Cons:

• Its free plan is limited in design and analytics


• The paid plans are expensive


• It is overloaded with features and can be confusing to use

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Which One Should YOU Choose?

Linktree and Carrd both offer great features for creating a bio link page but that does not mean that they are without any issues. 

Linktree is a very simple to use and efficient tool for creating a page that contains all your links but that is ALL it’s good at. 

Linktree is also very expensive and does not offer much in terms of customization or third-party integration.

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