Squarespace Vs. Linktree

Created on 5 February, 2023 | Link in Bio Tools - Reviews and Comparisons | 738 views | 9 minutes read

Have you been struggling to decide between Squarespace and Linktree for your online presence? Whether you're trying to jumpstart your new business or give a facelift to your existing one, this article will help you weigh the pros and cons of both services. You'll be able to compare, contrast and understand which platform is best suited for your needs.


With the advancement of technology and increased demand for accessible, user-friendly tools and resources, brands are on the hunt for efficient and effective ways to drive traffic to their sites. In recent years, Squarespace and Linktree have emerged as two reputable services that offer viable options for effectively promoting digital content online. They both display digital content impressively without compromising user-friendliness or navigability.

It is critical to understand the key differences between these two platforms before deciding which best suits your particular needs. This guide will look into the respective pros and cons of Squarespace and Linktree, allowing you to make an informed decision between them.

What is Squarespace?

Squarespace is a content management system (CMS) and e-commerce platform used to create beautiful websites and online stores. It is easy to use, with an intuitive drag-and-drop interface and numerous design tools. The platform provides hundreds of customizable templates so users can create fully featured sites with minimal effort.

Squarespace supports blogging, member profiles, calendars, audio/video streaming, domains, email marketing, analytics and more – empowering business owners to easily build their own personalized website for any purpose. Squarespace also integrates with numerous other web services including Facebook Pages, Google Docs, Mailchimp and many others. It is even possible to add custom HTML and CSS code for more advanced features.

With its powerful feature set and user-friendly design tools, Squarespace makes creating beautiful websites a breeze – from small personal websites to large corporate stores.

What is Linktree?

Linktree is a third-party platform designed to help social media users, influencers and businesses create custom profile pages. It allows users to connect multiple links from one central hub, so visitors can easily access content from different places with a single click. Linktree works as a “launching pad” for visitors, providing them with an array of links that redirect to content found on other sites. The platform also allows visitors to share multiple links within posts or stories, and helps maximize the reach of social media accounts.

With Linktree, you can link your Instagram account and the page will automatically sync the content posted on that account. This eliminates the need to cram all your links into one post when linking out to different places such as shop websites, blogs, or bookings engines. It’s especially useful for growing social media accounts as it helps increase brand recognition without having too many disrupted conversations within each post/story.

On Linktree you can customize the look of your page with colorful themes and designs or even embed images and videos directly in the page instead of requiring viewers to click away for more information about your business or services. Additionally Linktree is free for basic accounts but does have paid plans for those wanting more features such as Bitly integration, link scheduling capabilities and advanced reporting analytics among others.

However one limitation of Linktree is that it does not support payment processing which makes it difficult for online stores wishing to directly accept payments after redirecting customers from their profiles. Another limitation is its lack of customization abilities compared to Squarespace which offers more options in terms of design including templates crafted by professional web developers.

Squarespace Pros

Squarespace is an all-in-one website building platform that has all the tools you need to create a professional looking website, and then host it. Here are some benefits of using Squarespace:

  • Easy to use: Squarespace is designed with a drag-and-drop builder, making it easy for even novice users to build a website from the ground up. Not only that, but once your design is finished, you can then export the custom code and implement where needed.

  • Customization: There are dozens of themes available for any type of business for you to customize with your brand colors and logos. You’ll also find plenty of prebuilt sections like pricing tables and callouts that you can use as well.

  • Price: Squarespace has several affordable plans so there’s something for everyone regardless of budget and needs. Plus, all plans come with unlimited bandwidth and storage, so you don’t have to worry about hidden fees or overages.

  • Support: Squarespace offers both online support materials and 24/7 expert customer service should you run into any issues while building your website or launching it. This allows customers peace of mind knowing their websites are in good hands no matter what time zone they’re in!

Squarespace Cons

Squarespace is a well-known website creator, but it may not be the right choice for everyone. Before committing to using this service, it is important to understand the potential downfalls of using Squarespace for your website.

One of the biggest cons of using Squarespace is its limited design capabilities. The template designs available on Squarespace are typical and may not help you create a unique, personalized website experience. Additionally, there are limited customization options when creating a website in Squarespace—you cannot customize code directly which can mean that certain elements are not just as you’d like them to be.

Squarepsace's plans come with varying levels of storage and bandwidth allocation and may not be enough depending on what type of site you are trying to create or amount of traffic you expect. Furthermore, once your traffic or content grow beyond allowed limits, it is necessary to upgrade plans in order to continue running your website without overages incurrings an additional fee.

Customer support can also be an issue with Squarespace websites since there isn't an always-available chat option and their phone support times tend to vary. This can make resolving issues inconvenient depending on what time a question arises.

Linktree Pros

Linktree is a great choice for those looking for an easy-to-use platform. Linktree is free to use, and enables users to provide links to multiple websites and platforms they use in one place. This can be helpful for businesses wanting to provide multiple services quickly and easily, or people who manage multiple social media accounts.

With Linktree you can prioritize which sites are shown first, allowing you to customize the overall look and feel of your page. It also allows you to add titles and descriptions that capture your voice and stand out in search results. Finally, Linktree integrates with Instagram stories as well as YouTube watch page stories – making it a great choice for those looking for increased exposure on these platforms.

Linktree Cons

Linktree is a great tool for giving people multiple places to click when they come across your social media profile. It’s simple to set up and easy to use. However, there are a few cons of using Linktree that you should know before deciding whether or not it’s the right platform for you.

  • The first con of using Linktree is that it isn't customizable and doesn't offer as many design options as some other platforms, such as Squarespace. The homepage is limited to two navigation links and two promotional images, so if you want more options than this, then Linktree may not be the right platform for you.

  • Additionally, the lack of analytics makes it difficult to measure which links get clicked on most often, so if you’re looking for more detailed data, then another platform might be better suited for your needs.

  • Additionally, while Linktree does offer some features such as the ability to create custom titles and descriptions for each link, there are still limitations in terms of what can be done with the page overall – so if you need fully customized pages or sections beyond just navigation links and promotional images then again this might not be the right choice for you.


In conclusion, the decision to use Squarespace or Linktree will depend on the individual's individual goals, budget and website needs. Each platform has its own advantages and disadvantages and both have their own strengths when it comes to helping entrepreneurs succeed online. The key is to pick the one that best meets your needs now, with the ability to reassess at a future date if needed.

Overall, we believe that Squarespace is a better long-term option due its comprehensive features which allows for more flexibility and creativity when building a coherent brand presence on the internet. However, if you are just starting out and are looking for an easy solution to help you get your brand out there quickly, then Linktree could be a great alternative. Whichever platform you choose – make sure it aligns with your needs and goals!

Frequently Asked Questions

Q: What are the Pros of using Squarespace?

A: Squarespace is a great choice for businesses who are looking for an easy, all-in-one solution for their website. It is easy to use, visually appealing, and has a wide range of features and customization options. Additionally, it offers great customer support and is more affordable than many other website building solutions.

Q: What are the Pros of using Linktree?

A: Linktree is a great choice for businesses or individuals who need an easy way to showcase multiple links from one page. It is free to use, easy to set up, and provides a great user experience. Additionally, Linktree is a great way to direct users to different parts of your website and social media platforms.

Q: What are the Cons of using Squarespace or Linktree?

A: Squarespace can be more difficult to use than other website building solutions and its features may be limited depending on the plan you choose. Linktree is limited in the customization options it offers and may not be suitable for larger businesses. Additionally, Linktree only allows you to include links, and not text or images.

Updated on 5 February, 2023